Succeed or Fail - Your Decision
Successful businesses embrace new technology. They view it as a tool to help them make more money and spend less money. They embrace the Cloud. They buy new technologies before the old ones fail. They follow advice from their computer network consultant. These are not the reasons they are successful. These are merely traits we see at successful businesses.
We see this at our seven-figure and eight-figure clients. They meet with vendors. They review trade journals. They actively seek our advice. They realize growing the business involves embracing new technologies to help them run the business more efficiently. They also realize you have to spend money to make money.
Struggling businesses do not think this way. They think technology is a cost center. They try to minimize spending as drastically (recklessly) as possible. They buy new computers only when they fail and cause harm to the business. They have cheap and low-quality Internet access. Therefore, they have a minimal embrace of the Cloud. They are not loyal to one computer network consultant. They will take advice from anyone with a homemade business card.
Suppose someone walked into your office and said, “You should spend $10,000 today. You will make $14,000 as a direct result.” Would you:
- Yell, “Yes! Where do I sign?”
- Tell him, “We’ve always done it this way. We use what we know.”
- Tell him, “I do not know. Come back next month.”
Successful businesses embrace new technology. If you want to be successful, do what the successful do. Your decision.